Tips for Getting More YouTube Subscribers From Your Blog Audience

Over the last decade, there have been many content creators who have evolved from bloggers to YouTubers. Take Mark Wiens, for example. The Thailand-based food and travel vlogger was predominantly a blogger before he switched from blogging to video after realizing the potential of the video streaming platform. Wiens’ struggle to establish himself on YouTube was long and hard. However, ultimately, he was successful. Today, he boasts of multiple channels on YouTube, and his main channel has more than a whopping 8 million subscribers.

If you have a blog with a considerable audience and are inspired by Mark Wiens’ story, you should definitely consider putting more effort into your YouTube endeavors. However, the question is, how do you get your blog audience to subscribe to your YouTube channel? To find out the answer to this question, read on. In this article, we’ll enlighten you with the best tips for turning your blog audience into loyal YouTube subscribers. So, without any further delay, let’s get started!

1. Bridge the gap between your blog and YouTube channel

One of the biggest differences between a blog and a YouTube channel is that while a blog offers reading material, YouTube provides viewing material. Simply put, the loyal readers of your blog may not be too keen to subscribe to your YouTube channel, especially if they value reading more than watching videos. However, there is a great way to bridge that gap – embedding video links. When you publish a video on YouTube, you can embed it on your blog within a relevant post.

For example, let’s say you have a blog post on your favorite Chinese dishes. If you’ve also created a video on the same subject, you can embed the video code within the blog post. While this doesn’t guarantee that all your blog’s readers will watch the video, it will definitely make them aware of the fact that you have a YouTube channel as well. Some readers will definitely be inclined to check out your video content, and if they like your YouTube video, there’s a chance that they’ll leave likes and subscribe to your channel as well.

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2. Include call-to-action (CTA) messages frequently

Most YouTubers’ videos contain call-to-action (CTA) messages such as ‘subscribe to my channel if you like my content’ and ‘leave a comment.’ These messages aren’t chores. The fact is that on the internet, people will be more likely to do certain things if you ask them to do those things. You can use these messages not just in your YouTube videos but also in your blog posts.

So, if you want your blog audience to check out your YouTube channel and subscribe to it, let them know it loud and clear. You should also do the same on your YouTube videos, i.e., ask your YouTube subscribers and followers to check out your blog. Eventually, this will create a connection between your YouTube channel and your blog, which is necessary for them to progress as a collective unit and not as individual entities.

3. Provide quality on all fronts

Maintaining a blog and a YouTube channel simultaneously isn’t a piece of cake, especially if you want to put out the best content you possibly can across both fronts. Be ready to put in the work needed to craft compelling content, be it through words or video content. Ultimately, if you can’t provide quality to your audiences, you’re going to be rejected. The hard truth is that competition on YouTube is the fiercest that it has ever been – and it’ll only get fiercer in the times to come.

While your abilities as a wordsmith may allow you to churn out quality content across every blog post on YouTube, things are going to be slightly more difficult. If you’re doing it all by yourself, you’ll need to devote a lot of time and effort to learning and mastering your video production skills for your YouTube content. You’ll also need quality gear if you want your YouTube videos to have crystal clear video and audio. Thankfully, there are a lot of online resources that will help you to learn all the skills you need to hone to become better at what you do. Also, keep an eye out on your competitors, i.e., other content creators operating in your niche. By observing their content, you can learn numerous handy tricks that you can incorporate into your own videos.

4. Focus on marketing your efforts

Promoting your blog on your YouTube channel and your YouTube channel on your blog is a very basic activity. However, if you want to go a notch higher, you should invest in marketing both your blog and videos. Both blog marketing and video marketing will go a long way towards expanding your reach on the internet. An effective marketing strategy for your blog, if implemented well, will increase traffic to your blog. In such a scenario, all the new visitors will automatically become aware of your YouTube channel if you’ve embedded video links across all your blog posts. Similarly, a well-implemented marketing strategy for your YouTube channel can make more people aware of your blogging efforts.

The major challenge you’ll encounter on the marketing front is that marketing is a time-consuming process. If you do it yourself, your content creation efforts across your blog and YouTube channel may get sidetracked, which may directly affect the quality of your content. So, we recommend taking on all the marketing challenges by yourself. Instead, find a reputed digital marketing firm and let it handle the marketing for you. A high-quality digital marketing firm can also handle social media marketing responsibilities, allowing your blog and YouTube channel to grow further.

5. Maintain a posting consistency

When you’re only blogging, the posting consistency is completely down to you. Simply put, there’s no pressure in terms of the number of blog posts you should create. Of course, consistency is needed to some extent, but it isn’t as important as it is for YouTube. On YouTube, consistency is key, and if you’re inconsistent in terms of publishing your content, your subscribers won’t be too impressed. These days, some of the best YouTubers are publishing multiple videos every week to ensure that their channels are supported by YouTube’s algorithm.

So, if you’re serious about your YouTubing efforts, you’ve simply got to create a posting schedule. This will allow you to work within self-set deadlines, and there will be a sense of urgency. Of course, you shouldn’t ever rush the process as it can affect quality. Also, don’t try to mimic what other YouTubers in your niche are doing. You should remember that you’re also maintaining a blog, whereas some of your YouTube competitors may be solely focused on creating video content. Ideally, when starting out on YouTube, you should be flexible. Create a posting schedule. Try sticking to it for a few weeks, at least. If it doesn’t suit you, make changes to it and go again.

6. Do thorough keyword research for your blog and YouTube content

Using the right keywords in your content can make a huge difference in terms of your content getting found in the vast world of the internet. However, before you get down to incorporating those ‘right’ keywords across your blog and YouTube content, you need to figure out what they are. Thankfully, there are numerous keyword research tools that you can turn to for making the process easy. There are also numerous tutorials on the internet that will help you understand how to make the most of the keyword research tools.

While you may think that keywords are more important for your blog than they are for your YouTube channel, the fact is that even your YouTube channel will benefit from the use of appropriate target keywords. Sure, there’s no way of incorporating keywords within videos. However, you can use keywords across your video’s title and its description. Remember, YouTube videos also show up on Google’s result pages, and with the right keywords, your videos have a higher chance of securing high Google rankings.

Conclusion

Ultimately, the success of your YouTube channel will boil down to several factors such as video CTR or click-through rate and how well your video content resonates with audiences. However, with the tips that we’ve shared with you here, there’s a high chance for your blog’s loyal followers to be turned into YouTube subscribers as well. So, you should leave no stone unturned to put the tips we’ve shared with you into practice.

To help your YouTube channel grow even further, you should also consider a service such as SubPals for getting free YouTube likes, comments, and views. User engagement has become more important than ever before in recent times, as YouTube’s algorithm is more rewarding towards channels with high user engagement rates. SubPals is also a great tool for getting free YouTube subscribers, which will help you increase your YouTube subscriber count and allow you to earn money from your YouTube content.

You can also choose to buy YouTube subscribers with SubPals without any risk of being punished by YouTube, as SubPals provides organic subscribers. So, choose SubPals and give wings to your YouTube channel.

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Tips for Getting More YouTube Subscribers From Your Blog Audience

Tips for Getting More YouTube Subscribers From Your Blog Audience

Over the last decade, there have been many content creators who have evolved from bloggers to YouTubers. Take Mark Wiens, for example. The Thailand-based food and travel vlogger was predominantly a blogger before he switched from blogging to video after realizing the potential of the video streaming platform. Wiens’ struggle to establish himself on YouTube was long and hard. However, ultimately,…

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Your Guide to Annotating YouTube Videos Like a Champ

Your Guide to Annotating YouTube Videos Like a Champ

If you’ve consumed content on YouTube, you’ve probably seen little text boxes popping up randomly within videos. These little text boxes are sometimes distracting, but they often lead you to find other exciting content from a particular content creator. Known as annotations, the clickable text boxes offer content creators exciting ways to promote their content within their videos. While the…

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Your Guide to Annotating YouTube Videos Like a Champ

If you’ve consumed content on YouTube, you’ve probably seen little text boxes popping up randomly within videos. These little text boxes are sometimes distracting, but they often lead you to find other exciting content from a particular content creator. Known as annotations, the clickable text boxes offer content creators exciting ways to promote their content within their videos. While the placement of these annotations may seem random, the fact is that the best YouTubers always have plans to make the most out of them.
So, if you want to add annotations to all your YouTube videos like a seasoned veteran, read on. In this article, we’ll take you through the best tips to annotate your YouTube videos like a champ. But first, let’s take a look at the various YouTube annotation types that content creators can add to their videos on YouTube.

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YouTube annotations: The types

YouTube offers a variety of annotations that content creators can add to their videos depending on what they prefer. You could either stick to one annotation type or mix and match the different types to see what works for you. So, here are the different annotation types you can experiment with on YouTube:

Note annotations

Note annotations are among the most basic types of annotations on YouTube. Their appearance is in white or black text on top of a colored background. Content creators can include links to their YouTube pages and videos through this annotation type. These annotations feature several customizable elements like color, placement, size, duration, and of course, the message itself.

Speech bubble annotations

These annotations can also be linked to other content on YouTube, and they have a cartoon-like appearance. Speech bubble annotations can be included at each YouTube video’s top, and they are incredibly effective for a YouTuber in expressing unspoken thoughts or information.

Spotlight annotations

These annotations involve displaying custom messages to viewers when they hover their cursors over a particular area of a video. Typically, content creators on YouTube use spotlight annotations to create interactive end cards, which contain links to other websites and videos.

Title annotations

Unlike all the other annotations we’ve covered so far in this post, title annotations can’t be linked. However, these annotations work as practical branding tools despite this apparent shortcoming. They’re best used to describe the content within a particular video. However, the options are pretty limited in terms of creating these annotations. Most YouTubers who have been in the game for a long time typically prefer to use graphic design software for creating custom title cards instead of opting for title annotations.

Pause annotations

Pause annotations don’t exist anymore. They were generally considered playback features that allow content creators to temporarily stop their videos for as long as they want to. Through these annotations, viewers used to get some more time to read speech bubbles or note annotations. It also allowed viewers to digest a specific frame within the video. While YouTube doesn’t allow content creators the option of adding pause annotations, they remain intact on past videos in which they were used.

Label annotations

Label annotations are pretty similar to spotlight annotations. However, while spotlight annotations appear over a defined frame, label annotations appear under it. Content creators will also get different configuration options for label annotations compared to those on offer for spotlight annotations.

Annotations and cards: Are they the same?

One of the most frequently asked questions about annotations on YouTube is whether they’re the same as cards. Well, in essence, both annotations and cards work the same way. However, one big difference between the two is that cards work on both desktop and mobile devices, while annotations work only on desktop devices. So, cards are much more effective for targeting mobile audiences, which make up around half of YouTube’s total viewership.

Additionally, annotations occupy bigger spaces within YouTube videos, whereas cards exclusively appear on videos’ top right corners. The cards expand when viewers hover their cursors over them. All in all, cards are more accessible and non-intrusive. However, that doesn’t mean you should use cards and not annotations. Unlike cards, annotations are flexible and resizable, which allows them to be used as creative elements by content creators.

Ideally, it would help to incorporate both into your videos to make the most of their unique advantages. Cards can be used to redirect viewers to other websites. So, if you have an e-commerce store or a blog that you’d like people to visit, you can’t do it without using cards. Simply put, if YouTube conversions are what you’re aiming for, cards are what you should prioritize. However, if your content creation is solely YouTube-based, you’d stand to benefit more from annotations, which are known for boosting subscriber count along with user engagement.

How to go ahead with annotations

If you’ve never added annotations to a YouTube video before, this is the section you should read thoroughly. Read on to know how to annotate videos to make the most of YouTube’s annotations feature.

• Step 1: To access the YouTube annotations page, you must first log into your YouTube profile. Click ‘My Channel’ on the left-hand side of the page.
• Step 2: Next, head over to the ‘Video Manager’ tab.
• Step 3: Once the ‘Video Manager’ page is open, click on ‘Edit’ under the screenshot of the video you want to annotate.
• Step 4: At this point, you’ll find a drop-down menu with two options – ‘Annotations’ and ‘Cards.’ Since we’re focusing exclusively on annotations in this post, click on the ‘Annotations’ option.
• Step 5: Next, click on ‘Add Annotation,’ which will open up the list of available annotations you can choose for your video. Choose the preferred annotation type.
• Step 6: Now, add your text and tweak options such as transparency, background color, size, and font.
• Step 7: You will also see a ‘Link’ option with a checkbox beside it. Tick this checkbox to add an external link.
• Step 8: Drag the annotation to the desired position within the video. You can also drag its corners to resize it.
• Step 9: Next, it’s time to decide when you want the annotation to appear and for how long. You can drag the mouse to change the annotation’s starting and ending points.
• Step 10: Once you’re satisfied with the annotation’s position and timing, click on ‘Publish’ to save the changes to your video.

And that’s it – the 10-step guide to annotating your YouTube videos like a champ. However, we’re not done yet with this article. In the next section, we’ll share with you some of the best practices when it comes to annotating YouTube videos.

The best YouTube video annotation practices

Spare some thought for the advertising overlays

While YouTube Premium users don’t have to watch ads, you have to understand that most YouTube users haven’t signed up for the Premium version. As a result, these results have to watch video ads and see advertising overlays, which typically appear at the bottom of the screen. That’s why, when you place the annotation within the videos, it’s best not to put it in the bottom portion of the video. If it ends up getting blocked by an advertising overlay, the purpose of annotating the video will be defeated.

Don’t hamper the viewing experience

Annotations are used to add value. However, it won’t add value if placed at an inappropriate time and unacceptable position. Instead, it might end up hampering the viewing experience for the user. So, it’s best to avoid annotating sections in the video that consist of the most crucial parts of the content, i.e., the highlights of the video. Aim for annotating the sections that contain filler content. You can also sync the timing of the annotation with a particular section in the video where you’re encouraging viewers to take a specific action.

Be careful with annotations that redirect users away from YouTube

On YouTube, how long viewers are watching your videos, i.e., the watch time, really matters. Ideally, you should ensure that nothing in the video makes viewers leave it early. So, when adding annotations that contain links to another website, remember to not time them too early in the videos. You might risk viewers clicking on the annotation and leaving the video if you do. Sure, this might increase traffic to your blog or website, but it will negatively affect the YouTube watch time.

Keep annotations limited to 1 or 2 per video

Adding more than 1 – 2 annotations in a single video can prove to be too much information for the viewers to process. The last thing you want to do is appear as a YouTuber who ‘spams’ the viewers with way more information than necessary. So, keep the annotations within the 1 – 2 limit for each video.

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Your Guide to Converting Your Long Blogpost into a Short Compelling YouTube Video

There are many successful content creators on YouTube whose creative process began with blogging. However, eventually, they made a move to YouTube because of the skyrocketing popularity of video content. Most of these content creators share a similarity – they turned to content repurposing for making YouTube videos out of their existing blog posts. If you own a blog and you want to do the same, you’re at the right place. In this article, we’ll give you all the vital information you need to convert your blog posts into compelling videos on YouTube. But first, let’s look at blogging and YouTubing and how they compare.

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Blogging vs. YouTubing

Blogging offers a number of advantages and certain disadvantages, and so does YouTube. Let’s take a closer look at all of them by comparing the two content creation methods based on the following factors:

• Affordability: Blogging is a great creative outlet for content creators who are shy in front of the camera – whose creativity comes out in the form of writing. Blogging ranks high on affordability, as all you need to get your blog going is a computer and an internet connection. So, if you want to set up something of your own without spending a fortune, blogging is a great place to begin. On the other hand, it’s likely to cost you more money to publish YouTube videos. While signing up for a YouTube account is free, as it’s a video-based content platform, you may have to invest in high-quality equipment like cameras, gimbals, audio recording gear, and more.
• Brand creation vs. expansion: Through well-researched, informative, and engaging blogging, you can create a trustworthy brand. While YouTube is a great place for expanding the horizons of your brand, if you’re just starting out, it’s best to do it through a blog. Nowadays, new businesses and content creators are struggling to find a footing on YouTube due to the high competition. So, when it comes to brand creation, stick to blogging, and when it comes to expansion, make a move to YouTube.
• Ownership: A blog is something you own, unlike a YouTube channel. It’s easy for YouTubers to think that their channels are their properties. However, the fact is that YouTube owns all the channels on the platforms. This can make a difference in the long run, especially if your content is controversial. For example, if one of your YouTube videos causes a controversy, YouTube may decide to delete the controversial video, whether you like it or not. However, your blog’s content, even if it’s controversial, won’t be deleted by anyone else. It’s purely in your control and whether or not a blog post stays up is completely down to your decision.
• Time to create content: The time you take to create content boils down to how efficient you are. However, in general terms, it’s safe to say that you can create blog content faster than you can create YouTube videos. The reason for this is quite simple – if you’re blogging, the major part of your content creation process will only involve writing. However, the same can’t be said for YouTube videos. If you’re vlogging (the video equivalent of blogging), you’ll first need to capture the footage, which involves countless trials and errors. After you’ve recorded your video, you’ve also got to edit it, and video editing is one of the most taxing processes for any YouTube content creator.
• Traffic: Due to the hypercompetitive nature of both blogging and Youtube, it can take you a while before you start generating traffic for your blog or your YouTube channel. On YouTube, things are slightly easier as it’s a world of its own, and your competition is restricted to the platform. Blogging, on the other hand, involves competing with the wider world of the internet, and you’ll have to undertake some serious efforts on the marketing front to generate traffic.

Converting your blog posts into YouTube videos: The top tips

So, now you know what the differences are between creating content for YouTube and your blog. It’s time to know the best tips that will allow you to convert your blog posts into high-performance videos on YouTube. So, read on.

• Pick blog posts with the most practical information: Blog posts that boast of practical information are much easier in terms of reusing content for creating YouTube videos. For instance, if you have a travel blog, it’s much easier to convert a blog post that consists of information such as the best places to visit in a particular region. You can think of such blog posts as the foundations for the scripts of your YouTube videos. They give you the direction towards which you need to go. On the other hand, if you pick a blog post that contains abstract information, it’ll make things significantly harder to make a video out of the available information. This is due to the fact that abstract information is subjective.
• Note the key takeaways from the blog posts you want to convert to video: So, you went through your lengthy blog post but can’t figure out the information you should include in the video, along with what you should exclude. This is where taking notes can come to your rescue. When reading your blog post from top to bottom, you should make a note of the key takeaways from them. Once again, your focus should be on practical information, i.e., things you can capture via video. When you have the key takeaways from your long blog post, you can capture video more efficiently based on the information you’ve gathered. The key takeaways will form the basis of your video, i.e., they will help in creating the mood of the video. So, when noting them down, pay attention to the entirety of your blog post and try not to get distracted.
• Record video patiently: It’s easy to think that you can record the video easily just because you’ve made a note of the key takeaways. However, the fact is that video capturing is a time-consuming process, especially if you’re creating content that requires you to speak. For instance, vloggers have to be spontaneous in front of the camera, and that’s not everyone’s cup of tea. So, if you want to appear confident, you may have to go through several trials and errors before you get the best version. We recommend sparing more time than you need to record videos, as the recording process may be hindered by external elements. For instance, if it starts raining, it can get difficult to capture videos. So, don’t leave home without patience when you head out for capturing video.
• Put the pieces together in editing software: These days, you can choose from a diverse array of video editing software. While Adobe Premiere Pro is one of the most trusted software for video editing, there are alternatives as well, such as Wondershare Filmora. If you’re an amateur, we recommend opting for editing software that’s easy to use, like Filmora. However, if you boast of video editing experience, you can try your hand at more complex software like Adobe Premiere Pro. Irrespective of the software you decide to use, the fact is that video editing is the most time-consuming process involved in creating YouTube videos. During editing, you’ll also have to add background music to make the video more sophisticated. Music can play a very helpful role in canceling out unwanted noises captured during the video recording process.
• Check for inconsistencies: So, you’ve put your video together, and you can’t wait to post it on your YouTube channel. However, it’s important to stay patient at this point because there may still be inconsistencies between your video and the blog post it’s based on. So, before you upload your content to YouTube, be sure to check for inconsistencies. Is there something critical that your video’s missing? Has your video managed to capture everything that your blog post did? Ask yourself these questions, and if there’s no further work required on the video, feel free to upload it.
• Create a connect between your YouTube channel and your blog: Mark Wiens, one of the most popular food vloggers on YouTube, started his gastronomic journey as a blogger. In the initial stages of his blogging career, Wiens experienced a lot of lows. However, he learned from them and incorporated the lessons in his future endeavors. Today, Wiens’ YouTube channel has millions of subscribers, and his blog is faring remarkably well too. This is all due to the connect he established between his blog and his YouTube channel through his branding efforts. There’s a great deal of consistency to his food blogging and vlogging adventures, and that consistency generates traffic for both his YouTube channels and his blog.

Conclusion

So, we hope this blog to video guide helped you out. If you’re an up-and-coming YouTuber with plenty of aspirations, why not consider a service like SubPals? SubPals is a software tool that allows YouTube-based content creators to get free YouTube likes for boosting user engagement. You can also get free YouTube comments and subscribers from SubPals.

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Your Guide to Converting Your Long Blogpost into a Short Compelling YouTube Video

Your Guide to Converting Your Long Blogpost into a Short Compelling YouTube Video

There are many successful content creators on YouTube whose creative process began with blogging. However, eventually, they made a move to YouTube because of the skyrocketing popularity of video content. Most of these content creators share a similarity – they turned to content repurposing for making YouTube videos out of their existing blog posts. If you own a blog and you want to do the same,…

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